Discontinued Buick Verano Makes Room for More Crossovers

A market trend toward crossovers is causing Buick to reconsider its lineup and make some adjustments. With a new mid-range crossover recently introduced to the market and two others already being sold under the Buick name, the luxury brand’s three sedans are beginning to fall behind their larger siblings in sales. One of the adjustments being made due to this trend is the removal of the Verano from Buick’s US lineup. The discontinued Buick Verano is expected to last through a 2017 model year before fading from the market.

2016 Buick Verano

2016 Buick Verano

In previous years, before the crossover skyrocketed to popularity, small cars like compact sedans were viewed as attainable entries for first-time luxury buyers. However, the compact Verano was overtaken in sales by the subcompact Encore, which is now Buick’s best-selling nameplate. Buick predicts over 70 percent of their U.S. sales over the next year will come from crossovers.

The move to phase out the discontinued Buick Verano mirrors current Buick sales chief Duncan Aldred’s core philosophy to focus resources on a few hard-hitting nameplates, as opposed to having a broad, diverse lineup that strains the company budget. The Verano only sold just over 31,000 units in 2015, a number that pales in comparison to the 2016 Envision’s predicted 50,000.

GMC Terrain Nightfall Edition Debuts at Auto Show

Lately, General Motors has been churning out model after model of special- and limited-edition versions of the vehicles in its brands’ lineups. The latest to join the fray is the blacked-out GMC Terrain Nightfall Edition, which had its debuted at the recent New York International Auto Show. The compact SUV enjoys its fair share of popularity, and GMC sales officials are confident that the special edition will give buyers a new, unique option that helps the Terrain stand out in its segment.

The statement came from GMC Sales and Marketing vice president Duncan Aldred, who said, “The new Terrain Nightfall Edition adds another great-looking and well-equipped choice for this popular SUV—one that will stand out in a crowd.”

2016 GMC Terrain

Current Terrain Available at Devoe!

Differences between the standard GMC Terrain and the Nightfall Edition include the addition of a gloss-black paint job and accents, such as a charcoal front grille with gloss-black surround, front and rear fascia accents, and outside mirrors—plus luggage rails painted to match. Additionally, the 18-inch aluminum wheels come with gloss-black spokes. The result is a compact SUV that’s been given an edgy, all-black makeover.

The announcement at the Terrain Nightfall Edition debut in NY stated that the package will only be available as an option on two trim levels, the Terrain SLE-2 and SLT models. No details regarding the pricing have yet been unveiled, but as of right now, the standard SLE-2 starts at $30,000, while the SLT is $32,000.

Pricing will be announced closer to the Terrain Nightfall Edition’s release this fall, when it joins the ranks of other special editions such as the Canyon Nightfall and Sierra All Terrain X. Last year, the Terrain enjoyed record sales, becoming GMC’s second-highest-selling vehicle behind the Sierra pickup truck.

GMC Subcompact Crossover Could Join Brand’s Lineup

The crossover segment has become wildly popular in the past year and is now considered the fastest-growing vehicle class in the automotive industry. With so much clamor surrounding one segment, just about every manufacturer has gotten in on the fun–except for General Motors’ truck sub-brand GMC.

Now, the brand’s president Duncan Aldred is reportedly pushing for a GMC subcompact crossover to help the company dip its feet into the segment.

“That segment has grown so fast,” Aldred said in an interview with Automotive News. “I keep telling everyone, ‘How can General Motors’ truck brand not be in the fastest-growing segment in the industry, an SUV segment?’”

The success of the crossover can be seen in another GM brand–Buick. The Buick Encore lead the brand to a 53% sales increase in just 2014 alone, attesting to the segment’s incredible popularity among car buyers. Duncan Aldred happens to also be in charge at Buick, so his experience in working with crossovers and the success they bring is firsthand.

2015 Buick Encore

Buick Encore – Available at DeVoe Buick GMC

A GMC subcompact crossover has not been confirmed to be in production, but with the president pushing for such a vehicle to join GMC’s lineup, consumers shouldn’t be surprised if one is on the way very soon.

4G LTE Wi-Fi-Enabled 2016 Buick Enclave on the Way

2016 Buick Enclave InteriorThe new 2016 Buick Enclave will be equipped with OnStar 4G LTE Wi-Fi so you can officially connect from anywhere inside the vehicle! The built-in Wi-Fi hotspot will effectively connect up to seven devices within the Enclave.

4G LTE connectivity is 10-times faster than 3G and it’s 100-times faster than the OnStar technology previously offered. The Wi-Fi signal is also much stronger than other phones that are connected to the same network.

Duncan Aldred, vice president of Buick, said, “Customers’ daily lives are so entwined with personal devices, so the addition of OnStar 4G LTE and its integral Wi-Fi hotspot is a feature they will rely on. It allows busy people to stay connected throughout the day and provides another outlet for passenger entertainment on long trips.”

The new technology will now be standard across the entire Buick lineup, including the new Enclave, Verano, and Regal. Visit DeVoe Buick GMC for more information on the upcoming, Wi-Fi-enabled 2016 Buick Enclave.