New 2017 GMC Sierra 1500 Features

The 2017 GMC Sierra 1500 is here at last, and the new model comes with quite a new few features. From personal customization options, like paint color, to features that are commonly requested by drivers, this full-size pickup is designed to give customers more for their money. While GMC has added quite a few new features, the automaker has also removed some as well.

The 2017 GMC Sierra 1500 loses the Light Steel Gray Metallic, Iridium Metallic, and Mahogany Metallic colors. As a replacement, the full-size pickup sees the addition of Dark Slate Metallic and Pepperdust Metallic.

As for highly-requested GMC Sierra 1500 features, the truck sees the addition of capless fuel fill and Teen Driver mode with IntelliLink infotainment system to the list of standard features. Low Speed Mitigation Braking also makes its way onto the list. Tri-Mode Power Steps, 18-inch all-season blackwall tires, and a trailer brake controller (SLT Crew Cab Premium Plus Package) all join the list of available options.

2017 GMC Sierra 1500

2017 GMC Sierra 1500 All Terrain Package

The All Terrain Package will no longer be available on the Sierra 1500 SLE trim. Instead, the SLE receives the Elevation Edition package.

Here at DeVoe Buick GMC, we’re proud to stock the latest GMC Sierra 1500—complete with all its new features!

Ad Agency Leo Burnett to Develop GMC’s Next Ad Campaign

GMC's Next Ad Campaign

2015 GMC Sierra HD Pickup

General Motors has big plans for its truck brand. GMC’s truck lineup has a ton to offer, but seems to be all-too-often overlooked by shoppers. That’s about to change with GMC’s next ad campaign, which is sure to catch the attention of pickup truck-shoppers nation-wide. GMC has partnered with ad agency Leo Burnett on a “big umbrella campaign” that will showcase GMC as a premium, refined truck brand.

The upcoming campaign will also feature individual lines using the same theme to highlight each vehicle’s high-end features and capabilities. Duncan Aldred, US vice president in charge of GMC and Buick. has commissioned famed ad agency Leo Burnett in an effort to help GMC begin to attract non-GM buyers and boost their growth.

“We’ve got to evolve that into something that builds the brand itself,” Aldred said to Automotive News during a media test drive of the 2015 GMC Canyon midsize pickup. “The hard bit is breaking through and getting people to recognize it.”

GMC is already seeing impressive success this year, as the brand’s sales rose 10% through September, which is the strongest performance of GM’s four brands. Much of that can be attributed to GMC’s high-end sub-brand, Denali, which accounted for 20% of GMC’s total sales last year.

Adding brand-new, engaging, and bold advertising will surely only help GMC in its quest to turn heads and establish itself as a brand that offers refined, quality pickup trucks.

Stop by DeVoe Buick GMC to see just what we’re talking about – you might be surprised!

The Sierra 3500HD is the Ultimate Heavy Duty Pickup

The 2015 GMC Sierra 3500HD took home top honors in the 1-ton diesel category the heavy-duty challenge by Cars.com, PickupTrucks.com, and Mrtruck.com. The Sierra beat out the Ford F-350 which is equipped with a Powerstroke diesel engine and the Ram 2500 which features a Cummins diesel.

Sierra 3500HD

2015 GMC Sierra 3500HD

The Sierra 3500HD showed off its impressive control while towing and its diesel exhaust brake which will help drivers when towing larger loads for long periods of time. The Sierra also offers an impressive 0-60 mph time and great fuel economy. All three trucks were put to 19 different tests which included a quarter mile track, fuel economy, and tough hill inclines. All tests were completed using monster trailers.

Auto enthusiasts from Cars.com, PickupTrucks.com, and Mrtruck.com also like that although the 3500HD’s primary function is work, the interior boasts impressive technologies and plush luxury. Evaluators noted the 8-inch navigation screen and its comfy interior feel.

In the end, the car enthusiasts ranked the heavy-duty pickups. The Sierra 3500 finished first, the Ram 3500 finished second, and the Ford F-350 rounded out the group in the third spot.

J.D. Power Names GMC Sierra HD Most Dependable Large Pickup

J.D. Power and Associates is an organization that tests all sorts of products to see which ones are the best. According to their website, they strive to “Recognize Excellence” in everything from cars, to home cabinetry – they even test TV’s. And after testing large pickup trucks to see which one was most dependable, they discovered that the GMC HD full-size pickup – including 2500HD ¾-ton and 3500HD 1-ton models – was the most dependable!

According to Tony DiSalle, VP of GMC Marketing, ““The Sierra HD is the most powerful, most capable pickup GMC has ever built. Our engineers designed this truck to do the job well and to do it every day. We expect all of our vehicles to perform at the highest level every time a customer gets behind the wheel.”

And as if that wasn’t impressive enough, the Sierra 1500 and Yukon were runners-up in their respective segments. The bottom line is, GMC makes some of the most dependable trucks and SUVs available today. So if you’re looking for a new truck that you can depend on, stop by DeVoe Buick GMC and try one out.

Nail Down The Savings Event Is Still Going!

You have probably noticed over the past few weeks that our dealership here in Naples, Florida has been undergoing some renovations. However, we want you to know that despite the construction, we are still open for business and offering huge savings during our “Nail Down the Savings” event!

For example, right now you can lease a brand new GMC Terrain, a 2012 Consumer Digest Best Buy, for only $209 a month! Or if you’re in the market for a truck, you can now have your choice of  up to $8,500 off, or 0% APR financing for 60 months on a 2012 GMC Sierra. Other specials include leases on 2013 Veranos, 2012 Enclaves, and 2013 Lacrosses. Check out our website for more info on these deals.

But don’t procrastinate too long. The “Nail Down the Savings Event” is over on 11/30. Stop by DeVoe Buick GMC and see how much you can save on a new car!